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Posted: Wednesday, January 31, 2018 2:15 PM

DescriptionIn the complex world of digital advertising, YOU are the solution. Cox Media is searching for a creative, motivated and competitive Digital Media Sales Consultant. As part of this market-leading advertising solutions team, you will be seeking, developing and growing digital revenue. This is not simply a sales position, you are the expert for your clients. You will uncover client needs, propose effective digital advertising solutions that include multi-screen display and video, content creation, advanced behavioral targeting even long-form video on demand. You are not in this alone. By partnering with the Digital Media Sales Manager, Cox Medias experienced Marketing & Research departments, market-leading local sales team, digital media sales specialists and award-winning production department, you will have all the support and tools you need to not only succeed, but thrive in this constantly evolving industry. PRIMARY RESPONSIBILITIES AND ESSENTIAL FUNCTIONSA cents € cents Sells local advertising and products on digital advertising platforms to new and existing clients from a range of industries and business sizes. Leverages the position of Cox to influence clients digital marketing strategies.A cents € cents Cultivates consulting relationships with clients and their ad agencies, forming customer relationships at multiple levels. Makes frequent contact; maintains in-depth knowledge of their business, industry and key competitors; regularly updates needs analysis; monitors ad campaign effectiveness and makes changes as required; and solves problems. May entertain clients.A cents € cents Identifies new prospective clients by observing other media, networking inside and outside of Cox, and looking for new businesses that might want to advertise in order to develop own client list. Prospecting may take up 80% of time for new AEs.A cents € cents Cold calls prospective clients and tries to interest them in online, mobile and long-form on demand advertising by explaining the process and benefits of advertising through Cox.A cents € cents Meets with prospective or existing clients in person to learn the clients advertising needs.A cents € cents Prepares sales proposals and presentations designed to meet individual client needs by reviewing rating data and other research; and consulting with internal resources as needed, primarily Marketing, Research, and Sales Support. [Proposal development]A cents € cents Delivers sales presentations regarding proposed digital advertising campaigns to prospective and existing clients.A cents € cents Negotiates the terms, conditions, and pricing of advertising campaigns with the client.A cents € cents Manages and coordinates communication between the client and the production department during the creation of the clients digital creative (eg solves problems, develops concepts, monitors quality, sometimes writes scripts, ensures that ad copy supports the clients marketing plans, gathers information regarding what details are needed in the creative, facilitates contactA cents € cents Prepares weekly and monthly sales activity reports using software designed for that purpose (eg, SalesMinder, AvailPro).A cents € cents Keeps client database up to date by recording all activities, transactions, and communications with clients.A cents € cents Creates opportunities to serve as a public representative and image builder of Cox in the local community in order to network and develop and maintain the presence of Cox in the community (eg promotes and/or attends non-profit events, serves as a member of the Chamber of Commerce and other local councils, becomes a member of the Ad Federation or American Marketing Association.A cents € cents Manages and coordinates fulfillment of client advertising orders (eg, solves problems, develops concepts, monitors quality, ensures that ad copy supports the clients marketing plans, facilitates communication between client and production). Attends job-related training as well as strategic and/or development meetings with their Local Sales Manager and Digital Media SalesA cents € cents Participates in many internal meetings to create product packages, communicates and coordinates sales, reports on sales activities and the implementation of new products, solves problems, and keeps up-to-date with information about Cox.A cents € cents Complies with all published rate, package and pricing guidelines.A cents € cents Maintains collections to keep bad debt to an absolute minimum.A cents € cents Participates in the creation of processes required to sell, implement, and bill for new products.A cents € cents Must be able to multitask and manage all phases of the business sales cycle. Long learning curve (3 - 6 months) due to large portfolio of complex products.A cents € cents Continuous learning is required due to regular introduction of new products.A cents € cents Lack of structure, ambiguity, products, processes, metrics, etc. are created and defined on the fly.A cents € cents Success is dependent on successful collaboration within Cox and development of internal relationships.A cents € cents Team selling is critical to ensure clients needs are met; often requires selling new and bundled products and services.QualificationsMINIMUM A cents € cents 1 or more years of experience required in related field A cents € cents Sales, business development or sales consultation experience preferred within a sales environment A cents € cents Requires experience using Microsoft Office applications in a work or non-work setting PREFERRED A cents € cents BS/BA degree in related discipline strongly desired (sales, advertising or marketing) A cents € cents 2 years leadership experience in Media Sales environment A cents € cents Experience in telecommunications industry desired A cents € cents Experience in digital media marketing (Including Display, video, Mobile, SEO / SEM & Social Media) COX-255ABOUT COX COMMUNICATIONS Cox Communications is a broadband communications and entertainment company, providing advanced digital video, Internet, telephone and home security and automation services over its own nationwide IP network. Cox Business is a facilities-based provider of voice, video and data solutions for commercial customers, and Cox Media is a full-service provider of national and local cable spot and digital media advertising. Cox is known for its pioneering efforts in broadband, voice and commercial services, industry-leading customer care and its outstanding workplaces. More information about Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at and Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.Organization: Cox Communications, Inc.Primary Location: US-VA-Chesapeake-1341 Crossways BlvdEmployee Status: RegularJob Level: Individual ContributorShift: Day JobTravel: NoSchedule: Full-timeUnposting Date: Ongoing


• Location: Chesapeake

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